Overview

Stop wasting time on leads that will never convert. This workflow scores every inbound form submission 1-10 using Claude AI, then automatically replies and routes based on fit — hot leads get an instant email and Slack alert, warm leads get a follow-up prompt, cold leads get a polite decline.

How it works

Lead fills out your built-in n8n contact form
Claude AI scores them 1-10 against your ideal customer profile
Hot (7-10) → Slack alert + personalised email + logged to Sheets
Warm (4-6) → holding reply email + logged to Sheets
Cold (1-3) → polite decline email + logged to Sheets

Setup steps

Copy the form URL from the Inbound Lead Form node and share it as your contact form
Add your Anthropic API key to the Claude Sonnet sub-node
Connect Gmail to the three reply nodes and update the email signatures
Connect Slack to Notify Team - Hot Lead — or right-click and Disable it
Create a Google Sheet with headers: Timestamp, Name, Email, Company, Size, Message, Score, Tier, Reasoning and connect it in all three Log nodes
Edit the scoring prompt in Score Lead Intent to describe your ideal customer