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Client nurture & testimonial auto-pilot for Gumroad with Notion and Email

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Created by: Shelly-Ann Davy || SheCodesFlow
Shelly-Ann Davy

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Last update 3 months ago

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✨ Client Nurture & Testimonial Auto-Pilot (Gumroad → Notion → Email)

TL;DR

Every Gumroad sale becomes a gentle, on-brand experience: instant delivery 💌, a Day-3 check-in 🌷, and a Day-7 1-click testimonial ⭐ — all saved to Notion for your “Wall of Love.” Install in ~15 minutes.

Who It’s For

Soft-tech creators, solopreneurs, women-led businesses, and busy homemakers who want kind, reliable automation without dev headaches. If you sell templates/courses on Gumroad and want hands-off onboarding + real social proof, this is for you.

What It Does (in plain English)

  • Listen for sales from Gumroad (webhook)

  • Create a Client record in Notion 📇

  • Send 3 friendly emails:

    1. Delivery right away (access + quick start)
    2. Tips on Day 3 (mini wins + troubleshooting)
    3. Testimonial ask on Day 7 with a 1-click rating link

  • When they click the rating → log testimonial in Notion + notify you

What You Get

  • n8n workflow (JSON import)
  • Notion DB templates (Clients, Testimonials)
  • 3 pre-written email drafts (delivery, tips, ask)
  • A short Loom script for your demo 🎥

Requirements

  • n8n (Cloud or self-hosted with public URL)
  • Gumroad account (Sale webhook)
  • Notion workspace
  • Email (SMTP, Gmail, or Outlook node)

✅ No hard-coded secrets. Use n8n Credentials + the env vars below.

Environment Variables

  • PUBLIC_N8N_URL → e.g. https://your-n8n.example.com
  • NOTION_CLIENTS_DB_ID → Notion Clients DB
  • NOTION_TESTIMONIALS_DB_ID → Notion Testimonials DB

Notion Database Fields

Clients → Name (title), Email, Product, Sale ID, Purchased At (date), Status (select)
Testimonials → Email, Rating (number), Quote (text), Permission (checkbox), Published (checkbox)

Setup (5 Steps)

  1. Import the JSON into n8n.
  2. Connect credentials: Notion + Email (no keys in nodes).
  3. Create/Import the Notion databases (CSV templates included).
  4. Set env vars above in n8n Settings → Variables.
  5. In Gumroad → Settings → Advanced → Webhooks, add Sale → POST https://<your-n8n>/webhook/gumroad-sale.

Run a $0 test purchase → watch the Client appear in Notion → Delivery email lands → after waits, Tips + Testimonial emails send → click the rating link → testimonial saves in Notion ✨

How It Flows (node map)

Gumroad Webhook → Function (map payload) → Notion (create client) → Email (Delivery) → Wait 3d → Email (Tips) → Wait 7d → Function (build testimonial link) → Email (Ask)
Testimonial Webhook → Function (map rating) → Notion (create testimonial) → Email (owner notify) → Respond (thank-you)

Testing & Troubleshooting

  • Emails not sending? Attach Email credentials + set From.
  • Testimonial not saving? Check PUBLIC_N8N_URL + Notion DB IDs.
  • Long delays use Wait nodes; keep Save Execution Progress ✅.

Privacy & Safety

  • Stores only the fields shown above; you control the Notion workspace.
  • Buyers can be removed on request; simply delete rows from Notion.
  • Works with $0 products for early feedback (great for soft launches).

Suggested Tags

gumroad, notion, email, onboarding, crm, testimonials, soft-tech, creators

Changelog

  • v1.0 — First release: delivery + tips + 1-click testimonials, Notion logging, owner alerts.