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Build lead
 management that
 runs itself

Automate lead capture, enrichment, qualification, and routing, with AI deciding the next best action.

Teams that automate lead management with n8n

What automated lead management
 gives you

From the moment a lead comes in to the moment it reaches the right person, 
everything can run automatically.

Capture automatically

Capture leads from forms, ads, and apps automatically.

Enrich in real time

Enrich every contact with company and contact data in real time.

Qualify with AI

Qualify leads with AI to score intent and fit.

Route intelligently

Route the right leads to the right person or sequence.

How automated lead management
 works

Connect your tools once. Then let n8n handle the rest automatically.

Pull in every lead

Set up triggers from forms, ads, chatbots, or any app. The moment a lead comes in, n8n captures it instantly.

Process and enrich

Use 220+ nodes, and AI, to clean the data, add company info, score the lead, and apply your qualification rules.

Route and act

Automatically send the right leads to the right person or system (CRM, Slack, email sequence, or calendar) with zero manual work.

Use cases

Built for marketing & sales teams

See how teams automate the full lead lifecycle with n8n.

Connect forms to verification tools so every lead arrives clean and complete.

Send leads to any CRM you use. Pipedrive, Salesforce, HubSpot, and more.

Trigger the next step the moment a lead changes status or a customer buys.

Stop managing leads 
by hand