Automate your content repurposing workflow by transforming long-form articles, blogs, and newsletters into short, high-signal, AI-ready social media snippets. ✍️🤖 This workflow fetches pending content from Airtable, generates 30-word snippets, data points, and quote-style insights using GPT-4o-mini, and updates the original record with all generated fields. If Facebook is selected as a target platform, the workflow automatically posts the best snippet via the Meta Graph API and logs the result. Perfect for content, marketing, and social media teams scaling daily publishing without manual rewriting. 🚀📣
1️⃣ Fetches “pending” long-form content from Airtable. 📥
2️⃣ Processes all records in batches to avoid rate limits. 🔁
3️⃣ Sends full content + metadata to GPT-4o-mini to generate structured snippets. 🤖
4️⃣ Ensures valid JSON output via the structured parser. 📐
5️⃣ Updates Airtable with:
— 30-word snippets
— data points
— quote insights
— a recommended primary snippet
— timestamps & status
6️⃣ Checks if Facebook is selected as a posting platform. ⚙️
7️⃣ Automatically publishes the recommended snippet using the Meta Graph API. 📤
8️⃣ Updates Airtable again with post status + response. 📝
9️⃣ Sends a success notification to Slack with full details. 💬
✅ Automates creation of platform-ready social media snippets
✅ Produces AI-friendly, high-signal content that works for LLM discovery
✅ Eliminates manual rewriting for LinkedIn, Facebook, Twitter, Instagram
✅ Automatically posts to Meta if selected — hands-free publishing
✅ Maintains clean, structured content in Airtable for future reuse
✅ Saves time for marketing, growth, and social teams