Published 3 days ago
This workflow enables marketers to generate UTM-tagged links, convert them into QR codes, and automate performance tracking in Google Analytics with scheduled reports every 7 days. This solution helps monitor traffic sources from different marketing channels and optimize campaign performance based on analytics data.
Before implementing this workflow, ensure you have the following:
Create a form or interface to input:
https://example.com
)utm_campaign
)utm_source
)utm_medium
)utm_term
)utm_content
)Append UTM parameters to generate a trackable URL.
Set up an Airtable base with the following columns:
Adjust as needed based on your tracking requirements. For guidance on setting up your Airtable base and using the API, refer to the Airtable Web API Documentation.
Use a QR code generator API (e.g., goqr.me
, qrserver.com
) to generate QR codes for each UTM link and store them in Airtable.
Adjust timeframe as needed
For more details on accessing and using the Google Analytics Data API, consult the Google Analytics Data API Overview.
✅ Track Marketing Campaigns: Easily monitor which channels drive traffic.
✅ Automate QR Code Creation: Seamless integration of UTM links with QR codes.
✅ Scheduled Google Analytics Reports: No manual reporting—everything runs automatically.
✅ Improve Data-Driven Decisions: Optimize ad spend and marketing strategies based on performance insights.
This version ensures proper Markdown structure, includes relevant documentation links, and improves readability. Let me know if you need any further refinements! 🚀