Google Analytics and Segment integration
Save yourself the work of writing custom integrations for Google Analytics and Segment and use n8n instead. Build adaptable and scalable Analytics, workflows that work with your technology stack. All within a building experience you will love.
How to connect Google Analytics and Segment
Create a new workflow and add the first step
In n8n, click the "Add workflow" button in the Workflows tab to create a new workflow. Add the starting point – a trigger on when your workflow should run: an app event, a schedule, a webhook call, another workflow, an AI chat, or a manual trigger. Sometimes, the HTTP Request node might already serve as your starting point.
Build your own Google Analytics and Segment integration
Create custom Google Analytics and Segment workflows by choosing triggers and actions. Nodes come with global operations and settings, as well as app-specific parameters that can be configured. You can also use the HTTP Request node to query data from any app or service with a REST API.
Google Analytics supported actions
Get
Return the analytics data
Search
Return user activity data
Segment supported actions
Add
Add a user to a group
Create
Create an identity
Event
Record the actions your users perform. Every action triggers an event, which can also have associated properties.
Page
Record page views on your website, along with optional extra information about the page being viewed
Google Analytics and Segment integration details
Google Analytics
Google Analytics is a tool that gathers information from your apps and websites to provide reports that give you insights on how well your business is doing. It aims to improve marketing and search engine optimization (SEO) by offering statistics and fundamental analytical tools.
Google Analytics node docs + examples
Google Analytics credential docs
See Google Analytics integrations
Related categories
Other integrations with Google Analytics
Other integrations with Segment
Google Analytics and Segment integration tutorials
FAQ
Can Google Analytics connect with Segment?
Can I use Google Analytics’s API with n8n?
Can I use Segment’s API with n8n?
Is n8n secure for integrating Google Analytics and Segment?
How to get started with Google Analytics and Segment integration in n8n.io?
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