Analyze Furusato Nozei trends from Google News to Slack
This workflow acts as a specialized market analyst for Japan's "Furusato Nozei" (Hometown Tax) system. It automates the process of monitoring related news, validating keyword popularity via search trends, and delivering a concise, strategic report to Slack.
By combining RSS feeds, AI agents, and real-time search data, this template helps marketers and municipal researchers stay on top of the highly competitive Hometown Tax market without manual searching.
👥 Who is this for?
- Municipal Government Planners: To track trending return gifts and competitor strategies.
- E-commerce Marketers: To identify high-demand keywords for Furusato Nozei portals.
- Content Creators: To find trending topics for blogs or social media regarding tax deductions.
- Market Researchers: To monitor the seasonality and shifting interests in the Hometown Tax sector.
⚙️ How it works
- News Ingestion: The workflow triggers on a schedule and fetches the latest "Furusato Nozei" articles from Google News via RSS.
- AI Analysis & Extraction: An AI Agent (using OpenRouter) summarizes the news cluster and identifies the most viable search keyword (e.g., "Scallops," "Travel Vouchers," or specific municipalities).
- Data Validation: The workflow queries the Google Trends API (via SerpApi) to retrieve search volume history for the extracted keyword in Japan.
- Strategic Reporting: A second AI Agent analyzes the search trend data alongside the keyword to generate a market insight report.
- Delivery: The final report is formatted and sent directly to a Slack channel.
🛠️ Requirements
To use this workflow, you will need:
- n8n (Version 1.0 or later recommended).
- OpenRouter API Key (or you can swap the model nodes for OpenAI/Anthropic).
- SerpApi Key (Required to fetch Google Trends data programmatically).
- Slack Account (with permissions to post to a channel).
🚀 How to set up
- Configure Credentials:
- Add your OpenRouter API key to the Chat Model nodes.
- Add your SerpApi key to the
Google Trends API node.
- Connect your Slack account in the
Send a message node.
- Check the RSS Feed:
- The
RSS Read node is pre-configured for "Furusato Nozei" (ふるさと納税). You can leave this as is.
- Regional Settings:
- The workflow is pre-set for Japan (
jp / ja). If you need to change this, check the Workflow Configuration and Google Trends API nodes.
- Schedule:
- Enable the
Schedule Trigger node to run at your preferred time (default is 9:00 AM JST).
🎨 How to customize
- Change the Topic: While this is optimized for Furusato Nozei, you can change the RSS feed URL to track other Japanese market trends (e.g., NISA, Inbound Tourism).
- Swap AI Models: The template uses OpenRouter, but you can easily replace the "Chat Model" nodes with OpenAI (GPT-4) or Anthropic (Claude) depending on your preference.
- Adjust AI Prompts: The AI prompts are currently in Japanese to match the content. You can modify the system instructions in the
AI Agent nodes if you prefer English reports.