Automatic lead enrichment in Slack: monitors your Slack channel for new lead emails posted there, extracts each company’s name or domain, sends it to the Extruct API for data enrichment, then posts back a structured Slack card with company name, website, LinkedIn profile, number of employees, industry, recent news, and key contacts.
Who’s it for:
Sales teams, SDRs, and marketing ops who capture new lead information in Slack and want instant enrichment without leaving the channel.
How it works:
When a lead email is posted into your designated Slack channel, the workflow:
Monitors for any new message containing a company name or domain.
Extracts that company identifier.
Sends it to Extruct API for research.
Waits for enrichment to complete.
Posts back into the same Slack thread a formatted card with:
How to set up:
Requirements: