Schedule Weekly Facebook Posts from Google Sheets Every Sunday ✨ | 1-Click Weekly FB & IG Posts for Busy Solopreneurs 🧘♀️☕
Automate your social media with grace and simplicity. The SoftTech Sunday Scheduler is a no-code Google Sheets + Make (formerly Integromat) integration that lets solopreneurs plan, schedule, and publish a full week of Facebook and Instagram content in under a minute—every Sunday at 7 PM. Designed for gentle growth, this system blends soft-tech ease with technical precision, so you stay consistent without burnout.
🔧 Step-by-Step Setup Instructions
Follow these clear steps to get your SoftTech Sunday Scheduler up and running:
1. Duplicate the Google Sheet Template
- Open the provided Google Sheets template (link to your submission).
- Click File > Make a copy to save it to your Google Drive.
- Rename it (e.g., “My Social Content Queue”).
2. Enable Google Sheets API (if required)
- If using Make or Zapier, ensure your Google account has Google Sheets API access enabled.
- Go to Google Cloud Console, create a project, enable the Sheets API, and link it to your automation tool.
3. Connect Google Sheet to Make (Integromat)
- Log in to your Make.com account.
- Import the SoftTech Sunday Scheduler scenario (provided in the template package).
- In the Google Sheets module, connect your copied sheet.
- Authorize access when prompted.
4. Map the Scheduler Trigger
- Locate the Schedule module in Make.
- Set it to run weekly on Sundays at 7:00 PM (adjust timezone as needed).
- This triggers the automation every week.
5. Configure Social Media Publishing
- Use the Facebook Pages and/or Instagram Business modules in Make.
- Connect your Facebook Developer account and assign your Page(s) and Instagram Business Account.
- Ensure your account is set up as a Meta Business Suite user with proper permissions.
6. Test the Workflow
- Add a test row in your Google Sheet (see column specs below).
- Manually run the Make scenario to verify:
- Post text is pulled correctly.
- Hashtags are appended.
- Post is published to your selected platforms.
- Check your Facebook Page or Instagram feed for the live post.
7. Go Live
- Once tested, activate the scenario.
- Every Sunday at 7 PM, the system will:
- Read the top unpublished row.
- Publish the content.
- Mark the row as “Published” with a timestamp.
📊 Google Sheet Column Specifications
Your sheet must follow this exact column structure for seamless automation:
Column |
Header |
Required |
Format & Notes |
A |
Post Date |
Yes |
MM/DD/YYYY – Suggested publish date (for your reference) |
B |
Content |
Yes |
Plain text or rich text (emojis allowed). Max 2,200 characters. |
C |
Hashtags |
No |
Comma-separated or space-separated hashtags (e.g., #MindfulMarketing, #SolopreneurLife ). Auto-appended to post. |
D |
Media URL |
No |
Direct public link to image or video (must be hosted online: Google Drive shared link, Imgur, etc.). GIFs and MP4s supported. |
E |
Platform |
Yes |
Facebook , Instagram , or Both – determines where the post goes. |
F |
Status |
Auto |
Leave blank initially. Will be auto-updated to Published - [Timestamp] after posting. |
G |
Notes |
No |
Optional internal notes (e.g., campaign name, draft source). |
✅ Tip: Freeze Row 1 (header row) and use Data Validation in Column E (Facebook
, Instagram
, Both
) to prevent input errors.
🔄 Workflow Explanation
The SoftTech Sunday Scheduler runs a fully automated weekly cycle:
- Every Sunday at 7:00 PM, the Make scenario triggers.
- It scans your Google Sheet starting from Row 2, looking for the first row with an empty
Status
cell.
- It pulls:
Content
Hashtags
(appends to content)
Media URL
(if present)
Platform
(determines destination)
- Using the Meta API, it publishes the post to your connected Facebook Page and/or Instagram Business Account.
- Upon successful posting, it updates the
Status
column with Published - [YYYY-MM-DD HH:MM]
.
- The next week, it moves to the next unpublished row—creating a first-in, first-out content queue.
🔁 Evergreen Tip: Duplicate your favorite content rows and insert them at the bottom to recycle high-performing posts.
🛠️ Pre-Conditions & Requirements
Before using this template, ensure you meet the following:
- ✅ Google Account with access to Google Sheets.
- ✅ Make.com (Integromat) account (Free plan supports this workflow).
- ✅ Facebook Business Suite with:
- Admin access to a Facebook Page.
- Connected Instagram Business Account (not personal).
- ✅ Media files hosted online with public sharing enabled (e.g., Google Drive link set to “Anyone with the link can view”).
- ✅ Google Sheet shared with your Make integration (via email connection).
⚠️ Note: Instagram carousel posts are not supported in this version. Only single-image or video posts.
🎨 Customization Guidance
Make this system your own with these flexible tweaks:
Change the Schedule
- In Make, edit the Schedule module to run on a different day/time (e.g., Saturday morning).
Add Platforms
- Extend the workflow to LinkedIn, Twitter (X), or Pinterest by adding new modules in Make and mapping the same sheet data.
Enhance Content Logic
- Use filters in Make to:
- Skip rows with
Status
already filled.
- Only post if
Media URL
is valid.
- Send email alerts on failure.
Customize Hashtag Behavior
- Modify the aggregator module to:
- Limit to top 5 hashtags.
- Pull from a separate “Hashtag Bank” sheet tab.
- Randomize hashtag selection for variety.
Enable Draft Review
- Insert a Google Form to collect post ideas.
- Use Make to append form responses to the sheet—turning input into a team-friendly content hub.
🌿 Who It’s For
Perfect for:
- Coaches & consultants wanting consistent visibility
- Etsy sellers promoting new listings
- Mom-preneurs balancing business and family
- Wellness creators sharing mindful tips
This system grows with you—start solo, scale with automation.