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How it works
• RSS feed monitors your blog for new posts automatically
• Extracts and cleans full article content from the blog post
• AI Chain (GPT-4o) transforms content into 5 platform-optimized formats (LinkedIn, Twitter, Instagram, Email, Video)
• Unsplash API suggests relevant images for each content piece
• Slack notification alerts content team with preview of all formats
• Airtable logs everything for content calendar tracking
• Optional auto-posting to LinkedIn and Twitter (disabled by default)
• Structured output parser ensures all 5 formats are generated correctly with proper character limits
Set up steps
• Time to set up: 10-15 minutes
• Replace RSS feed URL with your blog's feed (common formats: /feed, /rss, /feed.xml)
• Get Slack channel ID for content team notifications
• Create Airtable base with 14 columns (Original_Title, Original_URL, Published_Date, LinkedIn_Post, LinkedIn_Hashtags, Twitter_Thread, Twitter_Hashtags, Instagram_Caption, Instagram_Hashtags, Email_Subject, Email_Body, Video_Script, Suggested_Images, Status)
• Add credentials: OpenAI (GPT-4o), Unsplash API, Slack OAuth2, Airtable Token
• Replace placeholder IDs in Slack and Airtable nodes
• Optional: Enable LinkedIn/Twitter auto-posting nodes and add OAuth2 credentials
What you'll need
• OpenAI API - GPT-4o access for AI content repurposing
• Unsplash API - Free tier available for image suggestions
• Slack - Standard workspace for team notifications
• Airtable - Free plan works for content tracking
• Blog with RSS feed - WordPress, Ghost, Medium, Webflow all supported
• LinkedIn/Twitter OAuth2 (optional) - For auto-posting feature
Who this is for
Content creators, marketing teams, and agencies that want to maximize content ROI by automatically repurposing blog posts into platform-specific content. Perfect for B2B companies publishing regular blog content who need consistent multi-platform presence without manual reformatting.